Some of the nice things about Seed Racks are that it’s an opportunity for indoor work which is easy on the body -- not everyone is able to work for hours in the sun. It helps support organic agriculture in the world, which makes it a great fit for our values, and fosters collaboration with a sister community. I feel good about this business’s impact on the earth. Our paper recycling bin needs to be emptied much more often than our trash bin! We produce very little plastic waste, and sell a product that is genuinely valuable, as well as thoroughly biodegradable.
One of the biggest challenges comes from running a web-based business with our spotty rural internet connection -- a day or two of the internet being down, as happens not infrequently around here, makes it hard to get much done in the office. Another challenge comes along with the flexible, opt-in nature of work here at Twin Oaks -- not many folks here are interested in doing marketing and sales work, office work, or web programming, while weighing out seeds for hand-packing is a reliably popular job. On the bright side, that means there’s a lot of potential for growth here. We have not had much in the way of time or energy to put into marketing thus far, and are still very busy every winter filling orders.‍‍
